Friday, October 28th and Saturday October 29th, 2022
9:00 am - 3:30 pm EDT
$199 per person - 11 CE's Available for $39.99
So many of us have the dream of starting our private practice. Many others have their practices yet feel stuck on how to build and expand. These are the pain points for all of us.
Where do we begin, what steps do we take, what are the costs, and so many more questions. We feel lost with no direction and no compass in sight. Helen Keller once said, “Alone we can do so little; together we can achieve so much.” At The Practice Startup, we believe that, which is why we host a National Conference each year.
Join us Online for the Virtual Private Practice National Conference. Collaborate with your colleagues from around the nation while interacting with business executives specializing in all private practice areas.
The Private Practice Virtual National Conference
Building Your Private Practice in a Digital World
Date: Friday, October 28th, 2022
Format: Via ZOOM
9 am-9:15 am - Welcome by Chris Cambas, LMFT, CEO of The Practice Startup, National Marriage Seminars and CoupleStrong
9:15 am-10:45 am - Digital Strategy: Knowledge Is Profit by Ed Bardwell, CEO, Rainmaker Digital
11 am-12:30 pm - Web Design & Trends Katy Barrilleaux, Client Services Vice President, RainMaker Digital
12:30 pm -1:30 pm Lunch
1:30 pm -3 pm - Email Marketing Bob Wagner "The Better Business Email Guy", General Manager
3:15 pm - 4:45 pm - Building Community via Social Media David Brandon Copywriter
Day 2: Saturday, October 29th, 2022
9 am-9:15 am Good morning & welcome Chris Cambas, LMFT, CEO of The Practice Startup, National Marriage Seminars and CoupleStrong
9:15 am - 10:45 am - Corporations: Why Your Practice Needs One Chris Cambas & Corporate Attorney
11 am-12:30 pm - Insurance: Personal & Professional Liability & How To Protect Yourself Chris Cambas & Corporate Attorney
Digital Strategy: Knowledge is Profit
Summary: We live in a world where content and audience drive bottom-line success. Individuals and practices must understand that we are all "media companies," and digital media is a fundamental part of the business. The best news is that audiences want information, and knowledge is key to driving profit.
Presenter: Ed Bardwell, President
Web Design Trends
Summary: Social media is great, but every company must own its website. Websites don't need to be huge investments but must be living expressions of the practice. Brochureware and outdated content are great ways to LOSE prospects. The presentation will share ideas and trends to make sharing content easy, relevant and ensure that your website is an asset.
Presenter: Katy Barrilleaux, Client Services Vice President
Email Marketing
Summary: Most business leaders know that email marketing still has the HIGHEST ROI of any type of marketing. The presentation will share the keys to generating permission, building a relationship through email, and the latest techniques to reach (and stay) your audience's inbox.
Presenter: Bob Wagner, "The Better Business Email Guy," General Manager
Building community via social media
Summary: The internet has fundamentally shifted control of a brand's message from the company to the audience. To succeed, brands must build community with their audience, establish their authority and authenticity, and engage in ongoing conversations.
Presenter: David Brandon, Copywriter
BIOS:
Chris Cambas, LMFT, CEO of The Practice Startup, National Marriage Seminars, CoupleStrong, and successful private practice.
Bob Wagner is the General Manager of Nimble Worldwide and has a deep belief in the power of PII – (P)romotion, (I)nformation, and (I)nspiration to drive consumers and businesses to take action. He considers marketing to be an investment, believes in measuring results, and deploying resources to achieve the most successful outcome. Those outcomes should be the same real-world metrics that businesses use to determine success.
David Brandon, Copywriter for RMDS, has been writing for the web for ten years. David believes there are no boring stories, only bad storytellers — and he's here to tell the stories of the brands, products, and people he believes in.
Katy Barrilleaux brings over 30 years of experience to RMDS as the Vice President of Client Services of Rainmaker Digital Services (RMDS). Her expertise crosses various industries in B2B and B2C, from large to small and all sizes in between, and with a vast range of marketing needs. She partners with each client to provide her strategic leadership, technical chops, and unwavering client commitment to achieving their business goals.
